Yoichi is located at the base of 
the eastern Shakotan Peninsula in western Hokkaido.

It is about one hour from Sapporo and around 30 minutes 
from Otaru, and is best known as 
the home of the Nikka Whisky distillery.

Yoichi flourished as a herring town, once supported
by a fish so abundant it was called “mythical.” Today, 
the town continues to thrive as a rich fishing port, 
known for shrimp, squid, flatfish, 
and Japan’s northernmost sweetfish.

Blessed with a surprisingly mild climate for Hokkaido, 
Yoichi is the only region in the prefecture to 
cultivate apples, pears, and grapes. 

Gentle rolling hills are filled with orchards 
and vegetable fields, 
while the Sea of Japan stretches out before the town, 
making Yoichi one of Hokkaido’s premier fishing grounds 
with an exceptional variety of fresh seafood.

Yoichi is also one of Japan’s leading wine-grape regions, 
home to over 50 vineyards. In recent years, 
a growing number of wineries have opened, 
drawing visitors eager to experience local 
wines at their source.

Here, visitors can enjoy a true “full course of flavors”
— a destination where land and sea meet, 
and where the passion and craftsmanship of 
the people bring Yoichi’s natural bounty to life.